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Powersports · Electric Vehicle · Micromobility

Where the theorymeets the ground.

William Weppner — twenty years building motorcycles for Harley‑Davidson, Honda, and Super73. Now retained by counsel to explain what the manufacturer knew, and when.

Focus
Product liability & mechanical failure
Retained by
Plaintiff & defense
Based
California · Nevada · Utah
Status
Accepting matters
01 Who

Twenty years inside
the companies now
being deposed.

Most experts in powersports matters are one of two things. Engineers who can compute a delta‑V but have never sat in an OEM product meeting, or industry people who can talk product but cannot survive a Daubert challenge.

I spent twenty years on the other side of the caption — product management at Harley‑Davidson and Honda, OEM sales at Sena, product development at Super73, Tier‑one supply, and a motocross brand I founded and sold. I know what the manufacturer knew, when they knew it, and what a competent product organization does about it, because I was the one doing it.

I also still ride at the level these cases describe — expert‑class motocross, street, touring, adventure, and electric. That means rider input, control feel, and foreseeable use get described from the seat rather than from the literature.

  • OEM product management
  • Tier-one supply
  • Aftermarket electronics
  • Electric mobility
  • Expert-class racer
Product‑development experience is not offered as a substitute for scene reconstruction, biomechanics, metallurgy, or medical analysis — those belong to an appropriately qualified expert. Riding experience informs the analysis; it does not replace measurement, inspection, or testing.
William Weppner
William Weppner
Principal
02 Services

What I do.

Three lines of work, all drawing on the same twenty years. Rate schedule and full curriculum vitae are sent on request.

01

Expert Witness & Litigation Support

Testifying and consulting expert, retained on both sides of the caption. No contingency and no compensation tied to outcome or opinion.

  • Case assessment and technical strategy
  • Vehicle inspection, teardown, and exemplar work
  • Written expert reports
  • Deposition and trial testimony
  • Documented conflict check before any substantive discussion
02

Product Development & Compliance

For OEMs, importers, and funded startups building the machine before anyone sues over it.

  • CPSC micromobility readiness
  • Design FMEA facilitation
  • Homologation and regulatory roadmapping
  • Supplier and BOM risk
  • Warnings, labeling, and launch readiness
03

Dealer & Distributor Risk Management

Liability reduction across a dealer group, standardized rooftop to rooftop, with the tools your people can run themselves: checklists, audit templates, training and a tracking routine that survives staff turnover.

  • Pre-delivery inspection and setup audits
  • Technician documentation and training
  • Recall and service bulletin tracking
  • Point-of-sale disclosure practice
  • Litigation-readiness workshops
03 Experience

The record.

2022 – 26

Stealth EV Startup

Head of Off-Road Programs — electric off-road motorcycle platform; company and program confidential
2023 – 26

LID Technologies

Business Development Director, North America — embedded automotive electronics
2021 – 22

Sena Technologies

Director, OEM Sales & Product Development — Harley-Davidson, KLIM, Cannondale, BRP, AGV helmet systems
2020 – 21

Super73

Director, Product Development — RSD-RX and the MY21–23 e-bike lineups
2019 – 20

Harley-Davidson

Product Manager, Touring / CVO / Trike — MY20 Touring, MY21 CVO, long-range platform planning
2016 – 19

American Honda

Sales Planning Leader, CRF Line — CRF450R, CRF250R, CRF450R Works Edition, CRF450L
Presented the 2018 CRF lineup technical briefing to motorcycle press.
2015 – 16

American Honda

Sales Planning Leader, CBR Line — entry sport through CBR1000RR
2013 – 15

Honda R&D Americas

Off-Road / Two-Wheel Product Planner — Grom, CBR1000RR, Africa Twin
2010 – 12

Motorsport Aftermarket Group

Marketing Manager / R&D — off-road UTV safety and performance equipment
2004 – 11

Faction MX

Founder & Owner — four-stroke engine components; sold to MAG in 2010
Representative matter · Report filed

HISUN / Coleman Sector 550 UTV

Wrongful‑death litigation arising from a fatal rollover. Retained as a product‑development and powersports‑industry expert; written expert report prepared. Restraint integrity, rollover stability, interlock and throttle logic, labeling, and product‑stewardship practice.

Representative matter · Active

Harley-Davidson V-Rod — Canada

Front wheel and axle‑retention evaluation following a reported axle‑separation event. Service and assembly procedures, maintenance records, inspection practice, observed mechanical condition, and consistency with proposed failure sequences.

Descriptions are general and non‑confidential. No parties, counsel, venue, evidence, opinions, or conclusions are identified here or anywhere else on this site.
04 News & Analysis

Latest.

The CPSC comment window just closed. The 180-day clock hasn't started.

Written comments on the proposed micromobility battery rule closed August 24. Every importer now has a defined window to find out what is actually in their product before a federal deadline decides it for them.

Read →
GT Ground Truth

The research series.

Primary-document research on the motorcycle industry.

The powersports industry is complicated and fragmented, and it defies transparent operational and financial analysis. Too many moving parts, and the analysts covering it rarely bring the perspective of a rider, a product planner, and an operator who has worked inside several of its companies. This series is that perspective, written for anyone who has to form a view on these companies quickly: analysts, dealers, suppliers, and the people inside them.

Every figure linked to its filing. Corrections published, not made quietly. Three issues so far, and the series continues: No. 04 follows the third-quarter calls.

No. 01 · LiveWire: 5 Years In and 1% of Plan
No. 02 · Harley-Davidson: Back to the Bricks, Down to Breakeven
No. 03 · Harley-Davidson: Outside In

A group of riders on a canyon road, from the front
Ground Truth · the research series
05 Contact

Send the case type,
the jurisdiction,
and the deadline.

That is enough for me to tell you in one reply whether this is a matter I can take.

Matter inquiry
Opens your mail app with the message drafted. Nothing is sent until you send it.
Emailwilliamweppner@icloud.com
ResponseWithin one business day
CoverageCalifornia, Nevada, Utah — travel and remote review available
On requestFull curriculum vitae and rate schedule
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